The Northern Light Advertising Representative

The advertising representatives are responsible for meeting sales goals by selling advertising space in the printed and online edition of The Northern Light, UAA’s student-run newspaper. They find new clients by reaching out to organizations on campus and in the community to share advertising opportunities with The Northern Light, while maintaining relationships with existing clients.

The representatives work with clients through the entire sales process. They identify a client’s advertising needs, offer additional services, and inform clients of the sales process and ad requirements. They close sales and receive ads by a weekly deadline and ensure ads are being properly placed and run. They submit invoices, maintain billing records, and thank clients after completing sales. They address any issues or client complaints that arise during the sales process using excellent customer service.

The advertising representative is under the advertising and communications manager. They work with them to develop and implement a plan to ensure the fiscal stability of the newspaper, raise brand awareness, engage with the community, and identify revenue opportunities. They are expected to attend weekly meetings to discuss sales. They work with other staff on the paper to fix potential errors in client’s ads.

The Northern Light is UAA’s student-run newspaper, funded by student media fees and advertising revenue. The Northern Light explains issues that affect UAA while providing balanced coverage in representing students, staff, faculty and the greater community.

The Northern Light serves as a source of news, information, entertainment and offers a platform for discourse. The paper publishes stories online and in print. Copies of the printed edition of The Northern Light are distributed throughout the UAA campus and the Anchorage community. Distribution is about 1,500 copies. The Northern Light’s website is www.thenorthernlight.org

Knowledge/skills/abilities:
• Ability to work on deadlines and work cooperatively with others.
• Experience with customer service.
• Ability to keep records, organize an office and produce business reports and projections.
• Proficiency with Excel or other spreadsheet programs.
• Possess familiarity with word processors, Google Drive, and Windows and Macintosh
computers.

Preferred Knowledge/Skills/Abilities:
• College level courses in business, accounting, marketing and advertising.
• Experience in sales, accounting, business, and bookkeeping.
Knowledge/skills/abilities:
• College level courses in journalism and public communications.
• Experience working on a publication.
• Possess knowledge of copyright law, the First Amendment, the Freedom of Information Act
and media ethics.

Minimum Qualifications:

To be eligible for student employment, an applicant must:
a. Be enrolled in the University of Alaska system with a minimum of six credit hours in the current semester of employment; or
b. Have been enrolled the preceding semester for six or more credit hours and demonstrate plans to enroll for six or more credit hours in the next semester for employment between semesters; and
c. Have at least a 2.0 cumulative grade point average (GPA), be in good academic standing, or have approval from the MAU Senior Student Services officer or his/her designee.
d. Students enrolled in non-traditional programs of study will be considered eligible for student employment with the approval of the Senior Student Services officer.
e. An applicant must provide evidence of enrollment as outlined above to substantiate employment eligibility.

Position Details:

This is a part-time, up to 20 hours a week, student position paying $12.27/hour.

Applications will be reviewed on a rolling basis until a successful candidate is identified.  Review of application materials will begin immediately. Search and selection procedures will be closed when a sufficient and viable number of qualified candidates have been identified

Applicant Instructions:

Please attach a resume, cover letter, and contact information for three (3) professional references with your application.

The University of Alaska (UA) is responsible for providing reasonable accommodations to individuals with disabilities throughout the applicant screening process. If you need assistance in completing this application or during any phase of the interview process, please contact UA Human Resources by phone at 907-450-8200.

UA is an affirmative action/equal opportunity employer, educational institution and provider and prohibits illegal discrimination against any individual: www.alaska.edu/nondiscrimination.

The successful applicant is required to complete a background check. Any offer of employment is contingent on the background check.

Your application for employment with the University of Alaska is subject to public disclosure under the Alaska Public Records Act.

If you have any questions regarding this position, please contact Micah Perino, Student Governance Fiscal Technician, at mjperino@alaska.edu