Manager of Public Relations
Apply now Job no: 517649
Classification:Communications Manager 3
Work type: Staff Full-time
Administrative Unit:UofA Enterprise Entities
School/Business unit:EE UA Foundation
Location: Anchorage, Fairbanks
Categories: Communications/Public Relations/Marketing
The University of Alaska Foundation and Office of Public Affairs are seeking an experienced communications expert to coordinate and lead communication strategies in these critical areas. The manager of public relations reports to the President of the UA Foundation and the Associate Vice President (AVP) of Public Affairs and will have responsibility for duties working with both the Foundation and the System Office of Public Affairs. This position will have several key roles.
40% Office of Public Affairs:
Strategy and Content Development: In coordination with the Public Affairs communications team, develop content strategy across communication platforms. Works closely with the AVP of Public Affairs and the Public Affairs Manager of Communications to develop integrated communications strategies that support the university and Foundation's mission, promoting people and programs across channels, and building awareness and support for the University of Alaska System and it's three universities. Works collaboratively with all members of the communications team on strategies to co-develop communications packages for a range of audiences and communications channels.
Media Relations: In coordination with the Public Affairs communications team, develop and execute media pitches to publications and reporters for local media and higher ed industry publications, maintain contact lists for media, government officials and other key stakeholder groups, assist with targeted message distribution based on communications objectives. Builds and maintains strong professional rapport across the system to help identify and develop stories and features that will elicit media interest; and, find additional ways to share those stories with the Alaskan community. Writes, edits, copyedits, and proofreads a variety of materials including the UA website, outreach materials, and press releases - as needed.
Speaker’s Bureau: Develop & manage a statewide calendar of public events including developing a speaker’s bureau and coordinating events with each university. Essential
60% University of Alaska Foundation:
Develop Communications Strategy: This position will be responsible for the strategic development of Foundation communications/media relations and communications efforts including print and digital media, websites and special projects. Work closely with the UA Foundation President and leadership team to develop integrated communications strategies that support UA Foundation's mission.
Media/Messaging Management and Implementation: Includes supervising and executing media pitches to publications and reporters for local media and higher ed industry publications, and strategic direction for the Foundation’s social media strategy, including Facebook, Twitter and Instagram accounts. Messaging and media efforts will be coordinated with the System Office of Public Affairs. Maintains up-to-date contact lists of media and key stakeholder groups utilizing Raiser's Edge data, media listings, and local and state government data.
Coordinate Storytelling/Messaging: Coordinate with the Donor Relations and Development teams across UA to help tell the stories of philanthropy and its impact on the university and the donors who give generously to make it possible. Work closely with the Chief Donor Relations Officer to develop strategy and coordinate regular and special donor communications. Work closely with the AVP, Development and Campaign Director to coordinate activity with fundraising and campaign priorities. Conveys the work of the UA Foundation to various audiences in compelling and thoughtful ways. Essential
The University of Alaska Foundation and Office of Public Affairs are seeking an experienced communications expert to coordinate and lead communication strategies in these critical areas.
NOTE: This position may be filled in Anchorage or Fairbanks.
Knowledge, Skills & Abilities:
Demonstrated knowledge of techniques and industry standards for all aspects of communications projects relevant to position, including writing; editing; visual, print and electronic graphic design, web materials and audio-visual productions; news and feature stories; and marketing and advertising.
Proven ability to manage team communications efforts. Proven communications strategy development, writing skills and the ability to identify/place compelling editorial opportunities in mainstream and social media. Ability to organize, prepare and present comprehensive public information and outreach programs utilizing multiple media; ability to advise academic and program-level administrators regarding media relations and communications issues and programs. Ability to communicate effectively in multiple media (e.g., verbally, in writing, graphically, electronically.) Ability to write news releases, articles, reports and promotional materials; ability to establish and maintain professional and effective working relationships with unit, university and UA system colleagues, media and the public. Ability to manage project budgets. Ability to determine communication program needs and select effective methods and techniques for disseminating information. Sound understanding of digital media platforms and the importance of working collaboratively across channels. Proven communications strategy development, writing skills and the ability to identify/place compelling editorial opportunities in mainstream and social media. Excellent organizational skills and the ability to work independently and to meet deadlines despite competing demands. Excellent client management skills and judgment. Patience, empathy, and a sense of humor will serve you well in this role. Embody the ideal of working in a university by supporting a culture of learning and growth. Seeks opportunities to learn and build skills. Demonstrated support of a culture of inclusion and diversity.
Minimum Requirements: Six years of progressively responsible communications experience, or an equivalent combination of training and experience is required. This may include writing and editorial experience, agency experience [public relations], and/or higher education, philanthropic or public affairs/government relations experience
Preferred: Seven years of experience, and/or media relations/press officer experience. Work experience in higher education and/or familiarity with the University of Alaska. A strong knowledge of Alaska with experience working with diverse internal and external partners and stakeholders.
Required Education or Training:
Bachelor’s degree in communications, public relations, media, or related field with a minimum of five years experience in communications, OR any bachelor’s degree and a minimum of seven years experience in a communications field.
Please submit a cover letter, resume and three (3) professional references. This position is open until filled.
The first application review will occur on Friday, September 3rd, 2021 .
Type of Employment:
This is a full-time,
Grade 82, minimum $72,363 yearly, DOE, 12-month position complete with a competitive salary and UA employee benefits package.
Reasonable Accommodation Statement:
The University of Alaska (UA) is responsible for providing reasonable accommodations to individuals with disabilities throughout the applicant screening process. If you need assistance in completing this application or during any phase of the interview process, please contact UA Human Resources by phone at 907-450-8200.
Affirmative Action Statement:
UA is an AA/EO employer and educational institution and prohibits illegal discrimination against any individual: www.alaska.edu/nondiscrimination
The successful applicant is required to complete a background check. Any offer of employment is contingent on the background check.
Public Disclosure Statement:
Your application for employment with the University of Alaska is subject to public disclosure under the Alaska Public Records Act.
University of Alaska is a Drug-Free Workplace.
University of Alaska campuses are Tobacco-Free.
It is the policy of the University of Alaska (UA) that all employees are required to complete training to meet the requirements of the positions they hold, and to complete the required training within a specified period to remain employed at the UA.
If you have any questions regarding this position, please contact University of Alaska HR at 907-450-8200.
Advertised: Alaskan Daylight Time 11 Aug 2021
Back to search results Apply now Refer a friend